AI Agent Architecture Plan

Automated campaign agents across 5 verticals for Outsource Access

5 Verticals 25+ Agents Powered by Sterling

Sterling Agent Ecosystem

Three tiers of automation powering OA's vertical campaigns. Always-on agents run 24/7 regardless of verticals. Campaign agents scale per-vertical. On-demand agents fire when triggered by events.

Sterling
Orchestrator
Tier 1: Always-On Tier 2: Campaign Tier 3: On-Demand
GChat Monitor
Email Scanner
Social Responder
Monday Scanner
FB Health Check
KPI Reporter
Apollo Prospecting
FB Group Engagement
Content Distribution
LinkedIn Outreach
Email Nurture
Blog Publishing
Calculator Follow-up
Client Dashboard
Industry Research
Competitor Analysis
Podcast Pitch
HARO Response
Trade Show Intel
Tier 1 Always-On Agents 24/7 Recurring
GChat Monitor
Every 2 hours | Mon-Sun
Scans all client Dream Team spaces. Detects @Brad mentions, VA issues, escalations. Responds using the 8-scenario decision tree. Tags Jenna on calendar/email items.
Email Scanner
Hourly | 5 AM - 11 PM ET
Scans brad@outsourceaccess.com and bradstevens44@gmail.com. Flags high-priority items, auto-closes Monday tasks on confirmations (DocuSign, Airwallex, BOA).
Social Comment Responder
Nightly 2 AM ET
Replies to comments on Brad's posts across YouTube, LinkedIn, Facebook, Instagram. AUTOMATE keyword triggers book link. Warmth first, CTA second. Threaded replies only.
Monday.com Board Scanner
Every 2 hours + session start
Scans Sterling for Brad Tasks board. Checks column values AND item Updates section. Acts on Brad's written instructions. Updates task statuses.
Facebook Session Health
Every 12 hours
Checks Facebook cookie validity via fb-cookie-check.js. Alerts Brad via Telegram if session expired so he can re-auth in visible Chrome window.
KPI Reporter
Weekly Mondays
Generates weekly performance report across all metrics: social engagement, email open rates, website traffic, pipeline movement, VA utilization. Posts to GChat.
Tier 2 Campaign Agents Per-Vertical, Recurring
Apollo Prospecting Agent
Weekly | Per vertical
Refreshes prospect lists for each vertical using Apollo.io filters (industry, revenue, employee count, location). Enriches contacts with email + phone. Feeds into Email Nurture and LinkedIn Outreach agents.
Facebook Group Engagement
Nightly | Rotates groups
Monitors 28 Facebook groups across 5 verticals. Character-by-character typing with random delays. 8-10 comments/day max. Post comprehension required before engagement. 3-week rotation cycle.
Content Distribution Agent
Daily
Takes Brad's long-form recordings (keynotes, podcast episodes, webcam content) and chops into vertical-specific shorts/reels with captions. Queues through Social Approval Dashboard.
LinkedIn Outreach Agent
Daily | Business hours
Sends personalized connection requests to prospects from Apollo lists. Follows up with value-first messages (case studies, calculator links, content). Uses Unipile for DM management.
Email Nurture Agent
Event-triggered
Sends multi-step email sequences to new prospects from Apollo and calculator leads. Vertical-specific templates, pain-point messaging, case study attachments. Tracks opens/clicks via Beehiiv.
Blog Publishing Agent
Weekly
Publishes SEO-optimized blog posts to bradstevenstraining.com. Backdated 10 days. Vertical-specific topics. Pricing references: $1,895/mo entry, $2,495/mo specialized. No OA name-drops.
Calculator Lead Follow-up
Event-triggered
When someone uses a vertical ROI calculator, captures lead info and triggers personalized follow-up: thank-you email with custom savings report, LinkedIn connection request, CRM entry in HubSpot.
Tier 3 On-Demand Agents Triggered by Events
Client Dashboard Builder
On new client signup
Spins up a branded client dashboard on Cloudflare Pages with team roster, KPIs, SOP library, communication channels. Integrates with HubSpot for automated reporting.
Industry Research Agent
On new vertical launch
Deep-dives into a new industry: TAM, key players, software ecosystem, pain points, outsourcing opportunities, regulatory landscape. Produces industry dossier + competitive map.
Competitor Analysis Agent
Monthly
Tracks competing BPO/VA firms. Monitors pricing changes, new service launches, social presence, client reviews. Updates competitor profiles with strategic recommendations.
Podcast Pitch Agent
Weekly
Identifies relevant podcasts in each vertical (pest control ops, restaurant management, real estate investing, etc.). Drafts personalized pitch emails positioning Brad as a scaling/outsourcing expert.
HARO Response Agent
Daily | Scans HARO emails
Monitors HARO (Help a Reporter Out) emails for queries related to outsourcing, entrepreneurship, scaling, BPO, VA management. Drafts expert responses for Brad's approval.
Trade Show Intelligence
Quarterly
Researches upcoming trade shows per vertical (PestWorld, NALP, NAR Conference, NRA Show, IBS). Maps attendees, sponsors, speaking opportunities, booth costs. Produces pre-show intel briefs.

Per-Vertical Agent Status Matrix

Each vertical has a dedicated instance of every campaign agent. Status shows build/activation state.

Active (running)
Built (ready to activate)
Planned (not yet built)
Not applicable
Vertical Apollo Prospecting FB Group Engagement Content Distribution LinkedIn Outreach Email Nurture Blog Publishing Calculator Follow-up Podcast Pitch Trade Show Intel
Pest Control 🟡Apollo filters built. 2,400 prospects identified. 🟢FieldRoutes Community + 5 pest control groups. Active rotation. 🔴Awaiting Brad's pest control recordings. 🔴Connection templates drafted. Unipile integration pending. 🔴5-email sequence designed. Beehiiv integration needed. 🟡3 posts published. Backlog of 12 topics. 🔴ROI calculator planned. Webhook trigger TBD. 🔴15 relevant podcasts identified. 🔴PestWorld 2026, NPMA events tracked.
Lawn Care 🟡Apollo filters built. 1,800 prospects identified. 🟡6 lawn/landscape groups identified. Engagement scripts ready. 🔴Awaiting lawn care specific content. 🔴Templates drafted. Seasonal messaging angles. 🔴Sequence designed with seasonal hooks. 🔴Topic backlog: 10 SEO articles. 🔴Crew cost calculator planned. 🔴12 relevant podcasts identified. 🔴NALP, GIE+EXPO tracked.
Real Estate 🟡Filters: brokerages 10-200 agents, $2M+ GCI. 3,100 prospects. 🟡7 RE groups identified. Lab Coat Agents, Real Estate Mastermind, etc. 🔴Awaiting RE-specific recordings. 🔴TC/ISA pain-point messaging drafted. 🔴Sequence: TC cost savings, ISA conversion. 🔴Topic backlog: 8 SEO articles. 🔴Transaction savings calculator planned. 🔴18 relevant podcasts identified. 🔴NAR, Inman Connect tracked.
Restaurants 🟡Filters: multi-unit, 5+ locations. 1,200 prospects. 🟡5 restaurant ops groups. R365 Community, Multi-Unit Franchisee. 🔴Awaiting restaurant-specific content. 🔴COO/ops director targeting drafted. 🔴Sequence: back-office labor savings. 🔴Topic backlog: 8 SEO articles. 🔴Cost-per-plate calculator planned. 🔴NRA Show, FSTEC tracked. 🔴MURTEC, NRA Show, Pizza Expo.
Home Services 🟡Filters: HVAC, plumbing, electrical, roofing. 2,800 prospects. 🟢HousecallPro Community + 5 home services groups. Active. 🔴Awaiting home services recordings. 🔴Dispatch/scheduling pain-point messaging. 🔴Sequence: dispatch cost, CSR savings. 🟡2 posts published. 10 topics queued. 🔴Service call ROI calculator planned. 🔴14 relevant podcasts identified. 🔴AHR Expo, IBS tracked.

Vertical-Specific Facebook Groups

Pest Control (6 groups)
FieldRoutes Customer Community, PCT Online, PMP Magazine, Pest Control Technicians, Do Your Own Pest Control Pros, NPMA Members
Lawn Care (6 groups)
Lawn Care Millionaire, LCO Business Forum, Real Green Systems, NALP Connect, Landscape Professionals, Green Industry Pros
Real Estate (7 groups)
Lab Coat Agents, Real Estate Mastermind, Transaction Coordinator Network, KW Tech, Zillow Premier Agent, Follow Up Boss Users, Real Geeks
Restaurants (5 groups)
R365 Community, Multi-Unit Franchisee Group, Restaurant Owners Uncorked, Toast POS Community, Back of House Ops
Home Services (4 groups)
HousecallPro Community, ServiceTitan Users, HVAC/R Nation, Home Services Business Owners
GChat Monitor Agent
TriggerCron: Every 2 hours (Mon-Fri full, Sat-Sun silent). Task ID: task-1779163207144-azh10g
Duration15-45 min per scan (depends on space count)
InputsGChat space list, HubSpot client data, .gchat-update-cadence.json, .gchat-scan-lock.json
Credit Cost~$2-4/run (Opus). ~$24-48/day
Process
  1. List all GChat spaces via gchat CLI
  2. Read last messages from each client Dream Team space
  3. Classify each message against 8-scenario decision tree
  4. Cross-reference with HubSpot for client context
  5. Generate response using Brad's voice profile
  6. Post response via gchat send (with dedup check)
  7. Update cadence tracker and scan lock ledger
  8. Report escalations to Brad via Telegram
OutputsGChat responses, Telegram escalation alerts, updated cadence tracker
Toolsgchat CLI, HubSpot API, mcp__cyndra__send_message, Monday.com
DependenciesGChat OAuth token valid, HubSpot API accessible, Sterling Protocols Master Doc tabs current
Email Scanner Agent
TriggerCron: Hourly, 5 AM - 11 PM ET
Duration5-15 min per scan
Inputsbrad@outsourceaccess.com inbox, bradstevens44@gmail.com inbox
Credit Cost~$0.50-1/run. ~$9-18/day
Process
  1. Search Gmail for unread messages since last scan
  2. Classify by priority (urgent, action needed, FYI, spam)
  3. Detect DocuSign completions, wire confirmations, Airwallex notifications
  4. Auto-close matching Monday.com tasks
  5. Flag urgent items for Brad via Telegram
  6. Draft responses for Brad's approval (never auto-send)
OutputsPriority-sorted inbox summary, auto-closed Monday tasks, draft replies
ToolsGWS Gmail API, Monday.com, mcp__cyndra__send_message
DependenciesGoogle OAuth tokens valid for both accounts
Social Comment Responder Agent
TriggerCron: Nightly 2 AM ET
Duration20-40 min
InputsYouTube comments API, LinkedIn API, Metricool inbox, FB post comments
Credit Cost~$1-2/run. ~$7-14/week
Process
  1. Pull new comments from YouTube (API), LinkedIn (OAuth), Facebook (Metricool), Instagram (Metricool)
  2. Filter for Brad's posts only (10-day monitoring window)
  3. Detect AUTOMATE keyword for book link triggers
  4. Generate warm, authentic replies using Brad's voice profile
  5. Post threaded replies (never top-level)
  6. Log all responses to .social-comment-ledger.json
OutputsThreaded comment replies, AUTOMATE book link responses
ToolsYouTube API, LinkedIn OAuth, Metricool API, Puppeteer (FB)
DependenciesFacebook session valid, LinkedIn OAuth token valid, YouTube API key
Monday.com Board Scanner
TriggerCron: Every 2 hours + conversation start
Duration3-8 min
InputsSterling for Brad Tasks board (5028629091)
Credit Cost~$0.25-0.50/run. ~$3-6/day
Process
  1. Query board items via get_board_items_page
  2. Fetch Updates section via get_updates with includeItemUpdates
  3. Detect Brad's written instructions in Updates
  4. Act on instructions immediately
  5. Update item statuses as work completes
  6. Report changes to Brad if significant
OutputsUpdated task statuses, executed instructions, change reports
ToolsMonday.com MCP tools
DependenciesMonday.com API accessible
Facebook Session Health Check
TriggerCron: Every 12 hours
Duration1-2 min
InputsBrowser agent cookies, .fb-session-health.json
Credit Cost~$0.10/run. Negligible
Process
  1. Run fb-cookie-check.js via host_exec
  2. Verify c_user and xs cookies are present and not expired
  3. If expired: alert Brad via Telegram for manual re-auth
  4. Update .fb-session-health.json with check timestamp
OutputsSession health status, Telegram alert if expired
Toolsmcp__cyndra__host_exec, mcp__cyndra__send_message
DependenciesBrowser agent profile at correct path, WhatsApp Desktop running
KPI Reporter
TriggerCron: Weekly, Monday mornings
Duration30-60 min
InputsHubSpot, Metricool, YouTube Analytics, Google Analytics, Apollo
Credit Cost~$3-5/run. ~$12-20/month
Process
  1. Pull social metrics from Metricool (engagement, reach, followers)
  2. Pull website traffic from Google Analytics
  3. Pull pipeline data from HubSpot (new leads, deals, close rate)
  4. Pull YouTube channel stats from VidIQ
  5. Compile weekly performance dashboard
  6. Compare week-over-week trends
  7. Post summary to Brad + relevant GChat spaces
OutputsWeekly KPI report, trend analysis, actionable recommendations
ToolsHubSpot, Metricool, VidIQ, Google Analytics, GWS
DependenciesAll platform API tokens valid, prior week data available
Apollo Prospecting Agent
TriggerCron: Weekly (Sunday night). Per vertical, staggered.
Duration20-30 min per vertical. ~2 hours total.
InputsApollo.io filters per vertical, existing prospect lists, HubSpot CRM
Credit CostApollo: ~200 credits/vertical/week. Claude: ~$2/vertical. Total: ~$10-15/week
Process
  1. Run saved Apollo search for vertical (industry, revenue range, headcount, geography)
  2. Deduplicate against existing HubSpot contacts
  3. Enrich top prospects with email + phone via Apollo
  4. Score prospects by fit (revenue, tech stack, pain signals)
  5. Create/update HubSpot contacts with vertical tag
  6. Feed qualified prospects into Email Nurture + LinkedIn Outreach queues
  7. Update prospect count in vertical dashboard
OutputsFresh prospect list per vertical, HubSpot entries, outreach queues populated
ToolsApollo.io MCP, HubSpot API, Monday.com
DependenciesApollo API credits available, HubSpot API accessible, vertical filters defined
Facebook Group Engagement Agent
TriggerCron: Nightly, overnight hours. Rotates across 28 groups on 3-week cycle.
Duration30-60 min per session
InputsFB group post feed, engagement protocol, vertical knowledge base
Credit Cost~$1-2/run. ~$7-14/week
Process
  1. Select tonight's groups from rotation schedule (4-5 groups per night)
  2. Scroll each group for recent posts (last 24 hours)
  3. Classify each post: software question, business ops, technical trade, rant/vent
  4. Apply 90% confidence filter: can Brad credibly answer THIS SPECIFIC question?
  5. Draft comment using Brad's voice (no OA pitch, just expertise)
  6. Type character-by-character with random delays (anti-detection)
  7. Max 8-10 comments per night across all groups
  8. Log engagement to .fb-group-engagement-ledger.json
Outputs8-10 expert comments per night, engagement ledger updated
ToolsPuppeteer/Browser Agent, fb-post-personal.js, mcp__cyndra__host_exec
DependenciesFacebook session valid, browser agent running, group membership active
Content Distribution Agent
TriggerDaily. Triggered when new raw recording is uploaded to Google Drive.
Duration45-90 min per recording
InputsRaw video/audio recordings, Groq transcription, vertical content calendar
Credit Cost~$3-5/run (Opus for content strategy + Groq for transcription)
Process
  1. Detect new recording in Google Drive "Raw Content" folder
  2. Transcribe via Groq (free)
  3. Identify 3-5 clip-worthy segments with vertical relevance
  4. Generate clip titles, captions, and hashtags per vertical
  5. Create short-form clips via CapCut/Captions.ai API
  6. Upload clips to R2 CDN for public URLs
  7. Queue all versions through Social Approval Dashboard
  8. Stagger posting: Public Figure page first, personal page 3 hours later
Outputs3-5 short clips per recording, queued for approval, R2 hosted media
ToolsGroq, CapCut API, R2, Metricool, Social Approval Dashboard
DependenciesBrad records content, Groq accessible, Social Approval Dashboard running
LinkedIn Outreach Agent
TriggerDaily, business hours (9 AM - 5 PM ET). Staggered sends.
Duration15-30 min per batch
InputsApollo prospect queue, LinkedIn connection status, Unipile DM history
Credit Cost~$1-2/run. Unipile: included in subscription.
Process
  1. Pull today's prospects from vertical outreach queue
  2. Check existing LinkedIn connection status via Unipile
  3. Send personalized connection requests (15-20/day max for safety)
  4. For accepted connections: send value-first follow-up (case study, calculator link, relevant content)
  5. Log all outreach to .linkedin-outreach-ledger.json
  6. Track response rates per vertical for optimization
Outputs15-20 connection requests/day, follow-up messages, response tracking
ToolsUnipile API, LinkedIn OAuth, Apollo.io
DependenciesLinkedIn OAuth valid, Unipile connected, Apollo prospect data fresh
Email Nurture Agent
TriggerEvent: New prospect added to nurture queue (from Apollo, calculator, or manual)
Duration5-10 min per prospect enrollment
InputsProspect data (name, company, vertical, pain points), Beehiiv subscriber list
Credit Cost~$0.25/prospect enrolled. Beehiiv: included in plan.
Process
  1. Receive new prospect trigger with vertical tag
  2. Select appropriate 5-email sequence template for vertical
  3. Personalize each email with company name, industry pain points, relevant case study
  4. Enroll in Beehiiv automation sequence
  5. Track opens, clicks, and replies
  6. On reply: create HubSpot engagement, notify Brad for personal follow-up
OutputsEnrolled prospects, email sequence triggered, engagement tracking
ToolsBeehiiv API, HubSpot API, GWS Gmail
DependenciesBeehiiv sequences configured per vertical, prospect data enriched
Blog Publishing Agent
TriggerCron: Weekly (Tuesday nights)
Duration30-45 min per post
InputsSEO topic backlog, vertical keyword research, Brad's voice profile
Credit Cost~$2-3/post. ~$8-12/month
Process
  1. Select next topic from vertical-specific backlog
  2. Research current SEO landscape for target keywords
  3. Draft 1,200-1,800 word post using Brad's voice + humanizer protocol
  4. Generate meta description, tags, internal links
  5. Create or source hero image (400x400 min for headshots, 800px wide for heroes)
  6. Publish to bradstevenstraining.com via WordPress/Cloudways
  7. Backdate 10 days per protocol
  8. Share to social channels via Metricool
OutputsPublished blog post, social distribution, SEO backlog updated
ToolsWordPress/Cloudways SSH, Metricool, R2 CDN
DependenciesCloudways SSH access, topic backlog populated, image quality verified
Calculator Lead Follow-up Agent
TriggerEvent: Webhook from vertical calculator form submission
Duration5-10 min per lead
InputsCalculator form data (name, email, company, industry metrics)
Credit Cost~$0.50/lead
Process
  1. Receive calculator submission webhook
  2. Generate personalized savings report based on submitted data
  3. Create HubSpot contact with vertical tag + calculator data
  4. Send thank-you email with custom PDF savings report attached
  5. Queue LinkedIn connection request via Outreach Agent
  6. Enroll in vertical-specific nurture sequence
  7. Alert Brad if lead is high-value (10+ employees, $2M+ revenue)
OutputsCustom savings report, HubSpot contact, nurture enrollment, Brad alert
ToolsCloudflare Workers (webhook), HubSpot, Beehiiv, LinkedIn/Unipile
DependenciesCalculator deployed per vertical, webhook configured, email templates ready
Client Dashboard Builder Agent
TriggerEvent: New client onboarded in HubSpot (deal closed-won)
Duration15-30 min per dashboard
Credit Cost~$2-4/dashboard
Process
  1. Detect new closed-won deal in HubSpot
  2. Pull client details: company, industry, team size, assigned VAs
  3. Generate Cloudflare Pages dashboard from template
  4. Configure D1 database for client-specific data
  5. Set up GChat Dream Team space
  6. Deploy and share URL with client team
ToolsCloudflare Pages/D1/Workers, HubSpot, GChat
DependenciesDashboard template current, Cloudflare OA account access, HubSpot deal data complete
Industry Research Agent
TriggerManual: Brad directs new vertical exploration
Duration2-4 hours for comprehensive dossier
Credit Cost~$8-15/dossier
Process
  1. Define industry scope, sub-segments, and geographic focus
  2. Research TAM, SAM, SOM for outsourcing services
  3. Map key software platforms and their communities
  4. Identify top 20 industry influencers and podcasts
  5. Analyze competitor BPO presence in the vertical
  6. Document regulatory requirements and compliance needs
  7. Build industry dossier MD + Google Doc + Cloudflare Pages research site
ToolsWebSearch, Apollo.io, LinkedIn, Google Drive, Cloudflare Pages
DependenciesBrad's direction on vertical priority, web search access
Competitor Analysis Agent
TriggerCron: Monthly (1st of each month)
Duration1-2 hours
Credit Cost~$5-8/run
Process
  1. Crawl competitor websites for pricing and service changes
  2. Monitor competitor social media activity and engagement
  3. Check review sites (G2, Clutch, Trustpilot) for new reviews
  4. Track competitor job postings for growth/contraction signals
  5. Update competitor profiles with strategic recommendations
  6. Alert Brad to significant competitive moves
ToolsWebSearch, Browser Agent, Apollo.io, Google Drive
DependenciesCompetitor list maintained, web access available
Podcast Pitch Agent
TriggerCron: Weekly (Wednesday mornings)
Duration20-30 min
Credit Cost~$1-2/run
Process
  1. Select 3-5 podcasts from vertical-specific target list
  2. Research host's recent episodes and interview style
  3. Draft personalized pitch email referencing specific episodes
  4. Position Brad's expertise relative to host's audience
  5. Queue drafts for Brad's approval
  6. Track pitch status in Monday.com (sent, replied, booked)
ToolsWebSearch, GWS Gmail, Monday.com, Brad's speaker bio
DependenciesPodcast target lists built per vertical, Brad's speaker one-sheet current
HARO Response Agent
TriggerDaily: Scans HARO emails (3x/day delivery at 5:35 AM, 12:35 PM, 5:35 PM ET)
Duration10-20 min per scan
Credit Cost~$0.50-1/scan. ~$1.50-3/day
Process
  1. Scan HARO emails for relevant query keywords (outsourcing, scaling, entrepreneurship, VA, BPO, remote teams)
  2. Filter by deadline (skip if <6 hours remaining)
  3. Draft expert response using Brad's credentials and experience
  4. Include relevant stats, case studies, and quotable insights
  5. Queue for Brad's approval before sending
  6. Track submissions and media mentions
ToolsGWS Gmail, Brad's Deep Profile, BST speaker bio
DependenciesHARO subscription active, Brad's expert bio current
Trade Show Intelligence Agent
TriggerQuarterly review + 6 weeks before each major show
Duration1-2 hours per show
Credit Cost~$3-5/show
Process
  1. Identify upcoming shows per vertical (PestWorld, NALP, NAR, NRA, IBS/AHR)
  2. Research exhibitor lists and attendee profiles
  3. Identify speaking submission deadlines
  4. Map potential partners and prospects attending
  5. Draft pre-show outreach sequences
  6. Produce pre-show intel brief for Brad
ToolsWebSearch, Apollo.io, Google Drive, Cloudflare Pages
DependenciesTrade show calendar maintained, speaker deadlines tracked

Implementation Roadmap

Five-phase rollout from core infrastructure to full vertical automation. Each phase builds on the previous, and agents are validated before advancing.

Phase 1 Always-On Infrastructure (Week 1)

Core agents that run regardless of verticals. Most are already operational.

  • GChat Monitor - Already running. Verify 8-scenario decision tree handles vertical-specific client spaces.
  • Email Scanner - Already running. Add vertical keyword filters for prospect detection.
  • Social Comment Responder - Already running. Add AUTOMATE keyword detection for book launch.
  • Monday.com Board Scanner - Already running. Add vertical campaign task groups.
  • Facebook Session Health - Already running. Ensure cookie persistence for group engagement.
  • KPI Reporter - Already running. Add vertical-specific KPI sections.
Phase 2 Content Distribution Pipeline (Week 2)

Brad records once, Sterling chops and distributes across all verticals and platforms.

  • Content Distribution Agent - Build recording detection + Groq transcription + clip identification pipeline.
  • Blog Publishing Agent - Expand SEO topic backlog to cover all 5 verticals. 2 posts/week target.
  • Social Approval Dashboard - Enhance to support vertical-specific content queues and approval workflows.
  • R2 CDN Pipeline - Ensure all media flows through sterling-media.pages.dev for Metricool compatibility.
  • Video Transcription - Standardize Groq-first transcription for all video content before interpretation.
Phase 3 Prospecting Automation (Week 3)

Automated prospect discovery, enrichment, and multi-channel outreach across all 5 verticals.

  • Apollo Prospecting Agent - Finalize filters per vertical. Build weekly refresh cycle with dedup against HubSpot.
  • LinkedIn Outreach Agent - Configure Unipile for automated connection requests with safety limits (15-20/day).
  • Email Nurture Agent - Build 5 vertical-specific email sequences in Beehiiv. Connect webhook triggers.
  • Calculator Lead Follow-up - Deploy ROI calculators per vertical on Cloudflare Pages. Wire webhook to follow-up flow.
  • HubSpot Integration - Ensure all prospect data flows into CRM with proper vertical tags and source attribution.
Phase 4 Engagement Automation (Week 4)

Community engagement, PR, and industry presence across all verticals.

  • Facebook Group Engagement - Expand from 2 active groups to full 28-group rotation across 5 verticals.
  • HARO Response Agent - Configure keyword filters for all 5 verticals + general outsourcing/scaling topics.
  • Podcast Pitch Agent - Build target list of 15-18 podcasts per vertical. Draft initial pitch templates.
  • Trade Show Intelligence - Map 2026-2027 trade show calendar. Submit speaking applications for key events.
  • Competitor Analysis Agent - Set up monthly monitoring of top 10 competing BPO firms in each vertical.
Phase 5 Optimization & Scaling (Ongoing)

Continuous improvement, A/B testing, and expansion into new verticals.

  • A/B Testing - Test LinkedIn message variants, email subject lines, FB comment approaches per vertical.
  • Conversion Tracking - Build full-funnel attribution: content view → calculator → email reply → call booked → deal closed.
  • New Vertical Expansion - Apply proven playbook to verticals 6-10 (dental, insurance, accounting, legal, fitness).
  • Agent Performance Dashboard - Build Cloudflare Pages dashboard showing agent health, run history, success rates.
  • Cost Optimization - Shift appropriate agents from Opus to Sonnet/Haiku where quality permits for credit savings.
$847
Est. Monthly Agent Cost
$28,500
Human Equivalent Cost
33.6x
Cost Savings Multiplier
25+
Total Agent Functions

Agent Compute Costs (Monthly)

Based on Claude API credit rates: Opus $15/$75 per MTok in/out, Sonnet $3/$15, Haiku $1/$5. Includes all recurring runs.

AgentModelRuns/MonthTokens/RunMonthly Cost
GChat MonitorOpus360 (12/day)~50K$180
Email ScannerSonnet540 (18/day)~20K$45
Social Comment ResponderOpus30~40K$50
Monday.com Board ScannerSonnet360~10K$15
FB Session HealthHaiku60~5K$2
KPI ReporterOpus4~100K$20
Apollo Prospecting (x5)Sonnet20~30K$25
FB Group EngagementOpus30~60K$75
Content DistributionOpus20~80K$80
LinkedIn OutreachSonnet22~25K$20
Email NurtureSonnet200~15K$15
Blog PublishingOpus8~100K$40
Calculator Follow-upSonnet50~20K$10
Podcast PitchOpus4~40K$10
HARO ResponseOpus90~30K$60
Competitor AnalysisOpus1~150K$8
Trade Show IntelOpus2~100K$5
Client Dashboard BuilderOpus~5~80K$15
Industry ResearchOpus~2~200K$15
Other (misc, ad-hoc)MixedVariesVaries$50
Total Agent Compute~$740

Tool & Platform Subscriptions

ToolPurposeUsed By AgentsMonthly Cost
Claude Max (20x)Primary AI computeAll agents$200
Apollo.ioProspect discovery + enrichmentApollo Prospecting, LinkedIn Outreach$0 (free tier)
MetricoolSocial scheduling + analyticsContent Distribution, Social Responder$35
VidIQYouTube optimizationKPI Reporter, Content Distribution$0 (free tier)
UnipileLinkedIn + FB DM managementLinkedIn Outreach$49
BeehiivEmail sequences + newsletterEmail Nurture, Calculator Follow-up$0 (free tier)
ElevenLabsVoice cloning (Brad's voice)Content Distribution$22
HubSpotCRMAll prospect-facing agents$0 (free CRM)
CloudflarePages, Workers, R2, D1Dashboard Builder, Calculators$5
CloudwaysWordPress hostingBlog Publishing$14
GroqFree transcriptionContent Distribution$0
Total Tool Subscriptions~$325

ROI Analysis: Agent vs. Human Equivalent

What it would cost to hire humans for the same functions at US market rates.

FunctionHuman RoleFTEs NeededHuman Cost/MoAgent Cost/Mo
GChat Monitoring + EmailExecutive Assistant0.5$2,500$225
Social Media ManagementSocial Media Manager1.0$5,000$130
Prospect Research + OutreachBDR / SDR2.0$10,000$70
Content Creation + DistributionContent Marketing Mgr1.0$5,500$120
Email MarketingEmail Marketing Specialist0.5$2,250$25
SEO Blog WritingSEO Content Writer0.5$2,000$40
Competitive IntelligenceMarket Research Analyst0.25$1,500$13
PR / Podcast PitchingPR Coordinator0.25$1,250$10
Totals6.0 FTEs$30,000$633
$30,000
Human Cost (6 FTEs)
$1,065
Agent Cost (Compute + Tools)
$28,935
Monthly Savings
96.5%
Cost Reduction

Key Assumptions & Notes

  • Agent compute costs assume Claude Max 20x plan ($200/mo) absorbs most usage. Overage at API rates.
  • Human costs based on US salary benchmarks for mid-level roles. OA offshore VAs at $1,895/mo would reduce the human-side cost but still be 3-5x agent costs.
  • Apollo.io free tier provides 50 credits/month. Paid plan ($49/mo) may be needed at scale for all 5 verticals.
  • Agents operate 24/7 with no sick days, vacations, or onboarding time. Time-to-value is immediate.
  • Content Distribution Agent cost increases if Brad records daily (more clips to process).
  • LinkedIn outreach limited to 15-20 connections/day to avoid account restrictions.
  • All agent costs decrease over time as more functions shift from Opus to Sonnet/Haiku.